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Tech4Taxes
Project type
Branding and messaging
Location
Seattle, WA
Role
Coalition Leader, Lead Designer
As the leader of the Tech4Taxes coalition, I created all the branding and messaging myself.
The slogan "Let's balance the load," evokes both the technical concept of Network Loadbalancers, with which the average tech worker is familiar, as well as the idea of creating a more balanced tax code in Washington State.
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